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Founder & CEO

Anna Gong

Breakout Startups 

The AI wave has taken the world by storm in the past 18 months, turning many industries on their heads – including marketing. As the use of AI tools becomes more prevalent, how are leading brands and marketers changing how they listen to, and engage with, their audiences? Join this session to find out.

What the AI revolution really means for marketing

Perx Technologies founder and CEO Anna Gong shares how the startup – from standing on the edge of failure – executed a dramatic turnaround to profitability in just six months. From the brink of collapse to a thriving business, discover the strategic decisions and actions that were pivotal to the company's success. Anna discusses the importance of resilience, adaptability and laser-focused execution in overcoming seemingly insurmountable challenges.